Build a Growth Machine
I'm Spencer Lanoue, currently a Fractional Head of Growth & GTM Engineer for product-led SaaS companies. I've spent the last decade building products and leading growth teams. I write detailed essays on growth, user acquisition, and go-to-market strategy.
Alex Chen
VP Growth @ Stripe
"Spencer's writing on growth and GTM strategy is incredibly sharp. His tactical breakdowns are a must-read for anyone scaling a product."
Sarah Kim
Founder @ LaunchPad
"Every piece Spencer writes is thorough, structured, and immediately actionable. His insights on user acquisition are unmatched."
James Patel
CEO @ MetricFlow
"Spencer has been at the forefront of growth engineering. He spends real time in the trenches and it shows in every essay he publishes."
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Work History
- 2026 - Present
- 2026 - Present
- 2024 - 2026
- 2023 - 2024
- 2022 - 2023
- 2020 - 2022
- 2016 - 2020
- 2015 - 2016